Data Privacy

Data Privacy Statement

The data controller, as defined by data protection laws, including the EU General Data Protection Regulation (GDPR), is
Ursula Gabriel,

Zugerbergstrasse 82

6314 Unterägeri

079 249 12 29

hallo@onlinemarketing-gabriel.ch

General Information

Based on Article 13 of the Swiss Federal Constitution and the federal data protection regulations (Data Protection Act, DPA), every person has the right to privacy protection and protection against misuse of their personal data. The operators of this website take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with legal data protection regulations as well as this privacy policy.

In cooperation with our hosting providers, we strive to protect databases as much as possible against unauthorized access, loss, misuse, or forgery.

Please note that data transmission over the Internet (e.g., email communication) may have security vulnerabilities. A complete protection of data against access by third parties is not possible.

By using this website, you agree to the collection, processing, and use of data as described below. This website can generally be visited without registration. During such visits, data such as accessed pages or the names of retrieved files, date, and time may be stored on the server for statistical purposes without being directly related to you. Personal data, particularly your name, address, or email address, are collected on a voluntary basis whenever possible. Your data will not be passed on to third parties without your consent.

Processing of Personal Data

Personal data refers to all information relating to an identified or identifiable person. The data subject is a person whose personal data is processed. Processing includes any handling of personal data, regardless of the means and procedures used, in particular storing, disclosing, collecting, deleting, saving, altering, destroying, and using personal data.

We process personal data in accordance with Swiss data protection law. Additionally, where and to the extent the EU General Data Protection Regulation (GDPR) applies, we process personal data based on the following legal grounds in accordance with Art. 6(1) GDPR:

(a) Processing of personal data with the consent of the data subject.
(b) Processing of personal data for the performance of a contract with the data subject and to carry out pre-contractual measures.
(c) Processing of personal data to fulfill a legal obligation to which we are subject under applicable EU law or the applicable law of a country in which the GDPR is fully or partially applicable.
(d) Processing of personal data to protect the vital interests of the data subject or another natural person.
(f) Processing of personal data to safeguard our legitimate interests or those of third parties, provided this does not override the fundamental freedoms, rights, and interests of the data subject. Legitimate interests include, in particular, our business interest in making our website available, information security, enforcing our own legal claims, and complying with Swiss law.

We process personal data for the duration necessary for the specific purpose(s). For longer storage obligations due to legal and other obligations, we restrict processing accordingly.

This website uses cookies. These are small text files that make it possible to store specific information related to the user on their device while using the website. Cookies enable us to determine the frequency of use and the number of users visiting the pages, analyze user behavior, and make our offering more user-friendly. Cookies remain stored beyond the end of a browser session and can be retrieved during a subsequent visit to the website. If you do not wish for this to happen, you should configure your internet browser to refuse the acceptance of cookies.

You can generally opt-out of the use of cookies employed for online marketing purposes, particularly in the case of tracking, through the U.S. site http://www.aboutads.info/choices/ or the EU site http://www.youronlinechoices.com/. Additionally, the storage of cookies can be prevented by disabling them in your browser settings. Please note, however, that some functions of this website may not work properly if cookies are disabled.

For security reasons and to protect the transmission of confidential content—such as inquiries you send to us as the website operator—this website uses SSL/TLS encryption. You can recognize an encrypted connection by the fact that the address bar in your browser changes from "http://" to "https://" and displays a lock symbol.

When SSL or TLS encryption is activated, the data you transmit to us cannot be read by third parties.

Data Transmission Security (Without SSL)

Please note that data transmitted over an open network, such as the internet or an email service without SSL encryption, is accessible to anyone. An unencrypted connection is recognizable by the fact that the browser's address bar displays "http://" and no lock symbol is visible. Information transmitted over the internet and content received online may potentially be transmitted via third-party networks. We cannot guarantee the confidentiality of communications or documents transmitted over such open networks or third-party networks.

When you disclose personal information via an open network or third-party networks, you should be aware that your data could be lost or accessed by third parties, who may subsequently collect and use the data without your consent. While individual data packets are often encrypted during transmission, the names of the sender and recipient are not. Even if both the sender and the recipient are located in the same country, data transmission over such networks often occurs without controls and may include third-party countries—potentially countries that do not provide the same level of data protection as your home country.

We accept no responsibility for the security of your data during transmission via the internet and disclaim any liability for direct or indirect losses. If necessary or prudent for security reasons, please use alternative means of communication.

Despite extensive technical and organizational security measures, data may still be lost or intercepted and/or manipulated by unauthorized persons. We take appropriate technical and organizational precautions to prevent this within our systems wherever possible. However, your computer lies outside the security perimeter we control. It is your responsibility as a user to obtain information about the necessary security precautions and take appropriate measures.

As the website operator, we are not liable for damages resulting from data loss or manipulation. Data you provide in online forms may be transmitted to and viewed or processed by third parties for order processing purposes.

The provider of this website automatically collects and stores information in what are known as server log files, which your browser automatically transmits to us. These include:

Browser type and version
Operating system used
Referrer URL
Host name of the accessing computer
Time of the server request

This data cannot be assigned to specific individuals. We do not combine this data with other data sources. However, we reserve the right to review this data retrospectively if we become aware of specific indications of illegal use.

Services Provided by Third Parties

This website may use Google Maps for embedding maps, Google Invisible reCAPTCHA to protect against bots and spam, and YouTube for embedding videos.

These services, provided by the American company Google LLC, use cookies, and data is consequently transferred to Google in the USA. However, we assume that no personal tracking occurs solely from using our website.

Google has committed to providing an adequate level of data protection in accordance with the American-European and American-Swiss Privacy Shield frameworks.
Further information can be found in Google's privacy policy.

If you submit inquiries to us via a contact form, the information you provide, including your contact details, will be stored by us for the purpose of processing your inquiry and for any follow-up questions. We do not share this data without your consent.

If you wish to subscribe to the newsletter offered on this website, we require an email address from you as well as information that allows us to verify that you are the owner of the email address provided and agree to receive the newsletter. No additional data is collected. We use this data exclusively for sending the requested information and do not share it with third parties.

You can revoke your consent to the storage of your data, email address, and its use for sending the newsletter at any time, for example, via the "Unsubscribe" link in the newsletter.

Storage of IP Addresses

Our comment feature stores the IP addresses of users who post comments. Since we do not review comments on our site before they are published, we need this data to take action against the author in cases of legal violations such as insults or propaganda.

The use of contact data published as part of the legal notice obligation for sending unsolicited advertising and informational materials is hereby prohibited. The operators of these pages expressly reserve the right to take legal action in the event of the unsolicited sending of advertising information, such as spam emails.

Google Ads

This website uses Google Conversion Tracking. If you arrive at our website via a Google advertisement, Google Ads will place a cookie on your device. The conversion tracking cookie is set when a user clicks on a Google ad. These cookies expire after 30 days and are not used for personal identification. If the user visits certain pages of our website and the cookie has not expired, Google and we can recognize that the user clicked on the ad and was redirected to this page. Each Google Ads customer receives a different cookie, which means that cookies cannot be tracked across the websites of different Ads customers.

The information collected using the conversion cookie is used to generate conversion statistics for Ads customers who have opted for conversion tracking. Customers are informed of the total number of users who clicked on their ad and were redirected to a page tagged for conversion tracking. However, they do not receive information that personally identifies users.

If you do not wish to participate in tracking, you can refuse the setting of a cookie required for this—such as by adjusting your browser settings to generally disable the automatic setting of cookies or by configuring your browser to block cookies from the domain “googleleadservices.com.”

Please note that you should not delete the opt-out cookies as long as you do not want measurement data to be recorded. If you delete all cookies in your browser, you must set the respective opt-out cookie again.

Use of Google Remarketing

This website uses the remarketing feature provided by Google Inc. This feature allows us to display interest-based advertisements to visitors of our website within the Google advertising network. A “cookie” is saved in the browser of the website visitor, which makes it possible to recognize the visitor when they visit websites that are part of Google’s advertising network. These websites may then display advertisements to the visitor related to content that the visitor previously viewed on websites that use Google’s remarketing feature.

According to Google, no personal data is collected during this process. However, if you do not wish to use Google’s remarketing feature, you can disable it by adjusting the appropriate settings at http://www.google.com/settings/ads. Alternatively, you can deactivate the use of cookies for interest-based advertising via the Network Advertising Initiative by following the instructions provided at http://www.networkadvertising.org/managing/opt_out.asp.

Use of Google reCAPTCHA

This website uses the reCAPTCHA service provided by Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland, "Google"). The purpose of this service is to determine whether input is made by a human or by automated, machine-driven processes. This query includes the transmission of the IP address and any other data required by Google for the reCAPTCHA service. Your input will be transmitted to Google and used there. However, your IP address is shortened by Google within member states of the European Union or in other countries that are party to the Agreement on the European Economic Area before transmission. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there.

On behalf of the operator of this website, Google will use this information to evaluate your use of the service. The IP address transmitted by your browser within the framework of reCAPTCHA is not merged with other Google data. Your data may also be transferred to the USA. Data transfers to the USA are based on the EU Commission's adequacy decision, the "Privacy Shield." Google is certified under the Privacy Shield framework and committed to compliance.

By activating the query, you consent to the processing of your data. Processing is carried out on the basis of Art. 6(1)(a) of the GDPR with your consent. You can revoke your consent at any time without affecting the legality of the processing carried out on the basis of the consent up to the revocation.

For more information on Google reCAPTCHA and Google's privacy policy, please visit: https://policies.google.com/privacy?hl=en.

This website uses Google Analytics, a web analytics service provided by Google Ireland Limited. If the data controller for this website is located outside the European Economic Area or Switzerland, then the Google Analytics data processing is carried out by Google LLC. In the following, “Google” refers to both Google Ireland Limited and Google LLC.

The statistics obtained allow us to improve our services and make them more interesting for you as a user. This website also uses Google Analytics for cross-device analysis of visitor flows conducted via a user ID. If you have a Google account, you can disable cross-device analysis of your usage in the “My Data,” “Personal Data” section of your account.

The legal basis for the use of Google Analytics is Art. 6(1)(f) GDPR. The IP address transmitted by your browser as part of Google Analytics is not merged with other Google data. We would like to point out that this website uses Google Analytics with the extension “_anonymizeIp();” to ensure that IP addresses are processed in a shortened form, thus excluding any direct personal reference.

In exceptional cases where personal data is transferred to the USA, Google is subject to the EU-US Privacy Shield: https://www.privacyshield.gov/EU-US-Framework.

Google Analytics uses cookies. The information generated by the cookie about your use of this website is generally transmitted to a Google server in the USA and stored there. You can prevent the storage of cookies by selecting the appropriate settings in your browser software. However, please note that if you do this, you may not be able to use all the features of this website to their full extent.

You can also prevent the collection of data generated by the cookie related to your use of the website (including your IP address) by Google as well as the processing of this data by Google by downloading and installing the browser plug-in available at the following link: Deactivate Google Analytics.

Additionally, you can prevent the use of Google Analytics by clicking on this link: [Deactivate Google Analytics]. An opt-out cookie will be set, preventing the future collection of your data when visiting this website. Note that if you delete all cookies on your device, the opt-out cookie will also be deleted and must be set again. The opt-out cookie must be set for each browser and device separately.

This website uses Google AdSense, an advertising program by Google Inc. In Europe, Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) is responsible for all Google services. With Google AdSense, we can display advertisements on this website that align with our content.

Google AdSense uses cookies to display ads that are relevant to users, improve reports on campaign performance, and prevent users from seeing the same ads multiple times. Through a cookie ID, Google can track which ads have been displayed in which browser and prevent them from being shown multiple times. Additionally, Google AdSense can use cookie IDs to track so-called conversions related to ad requests. This happens, for example, when a user clicks on a Google Ads ad and then makes a purchase on the advertiser's website using the same browser. According to Google, Google Ads cookies do not contain any personally identifiable information.

Due to the marketing tools used, your browser automatically establishes a direct connection to Google’s servers. By integrating Google Ads, Google receives information that you have accessed the relevant section of our website or clicked on one of our ads. If you are registered with a Google service, Google can assign your visit to your account. Even if you are not registered with Google or logged in, it is possible for Google to obtain and store your IP address.

You can prevent participation in this tracking process in various ways:

By adjusting your browser settings to block third-party cookies, which will prevent you from receiving ads from third-party providers.
By disabling cookies for conversion tracking, by setting your browser to block cookies from the domain “googleadservices.com” (https://adssettings.google.com), noting that this setting will be deleted if you delete your cookies.
By deactivating interest-based ads from providers who are part of the self-regulatory campaign “About Ads” via the link https://www.aboutads.info/choices, noting that this setting will be deleted if you delete your cookies.
By permanently disabling them in your browsers (Firefox, Internet Explorer, or Google Chrome) via the link https://www.google.com/settings/ads/plugin. Please note that in this case, you may not be able to fully use all the features of this offering.

The legal basis for processing your data is a legitimate interest in accordance with Art. 6(1)(f) GDPR. Our legitimate interest lies in optimizing our website and advertising activities. For more information on Google Ads, visit https://ads.google.com/intl/en/home/, and for general information about Google’s privacy practices, visit https://www.google.com/intl/en/policies/privacy. Alternatively, you can visit the Network Advertising Initiative (NAI) website at https://www.networkadvertising.org.

Google Tag Manager

Google Tag Manager is a solution that allows us to manage website tags via an interface, enabling us to integrate Google Analytics and other Google marketing services into our online offerings. The Tag Manager itself, which implements the tags, does not process any personal data of users. For information on how Google services process personal data, please refer to the relevant sections on Google’s services. Usage policies: https://www.google.com/intl/en/tagmanager/use-policy.html.

We use marketing services provided by the social network LinkedIn, operated by LinkedIn Ireland Unlimited Company, Wilton Plaza, Wilton Place, Dublin 2, Ireland ("LinkedIn"), as part of our online offerings.

These services use cookies—text files that are stored on your device—to analyze how you use the website. This helps us measure the success of our advertisements and display products to users that they have shown interest in previously.

The data collected includes information about your operating system, browser, the website you previously visited (referrer URL), which pages you visited on our site, which offers you clicked on, and the date and time of your visit.

The information generated by the cookie about your use of this website is pseudonymized and transmitted to a LinkedIn server in the United States, where it is stored. LinkedIn does not store your name or email address. Instead, the data is linked to the user associated with the cookie. This does not apply if you have allowed LinkedIn to process your data without pseudonymization or if you have a LinkedIn account.

You can prevent the storage of cookies by adjusting your browser settings; however, please note that in this case, some functions of the website may not be fully available. You can also opt-out of LinkedIn’s use of your data directly at https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out.

We use LinkedIn Analytics to analyze the usage of our website and improve it regularly. The data collected helps us make our website more user-friendly and engaging. All LinkedIn companies have adopted the standard contractual clauses to ensure that the necessary data transfer to the United States and Singapore is conducted lawfully. If we ask for your consent, the legal basis for processing your data is Art. 6(1)(a) GDPR. Otherwise, the legal basis for the use of LinkedIn Analytics is Art. 6(1)(f) GDPR.

For more information about the third-party provider: LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland. See their Terms of Use and Privacy Policy for further details.

Audio and Video Conferences

We use services for audio and video conferences to communicate with our users and other individuals. These services allow us to conduct audio and video conferences, virtual meetings, and training sessions, such as webinars.

We only use services that ensure an adequate level of data protection. In addition to this privacy policy, the terms and conditions or privacy policies of the respective services may also apply.

Specifically, we use Zoom, a service provided by the American company Zoom Video Communications Inc. Under the European General Data Protection Regulation (GDPR), Zoom also extends its data protection rights to users in Switzerland. Further details regarding the type, scope, and purpose of data processing can be found in Zoom’s privacy policy and legal terms.

Notice Regarding Data Transfers to the USA

Our website includes tools from companies based in the United States. When these tools are active, your personal data may be transferred to the respective company’s servers in the USA. Please note that the USA is not considered a safe third country under EU data protection law. US companies are legally obligated to hand over personal data to security authorities without allowing you as an affected individual to take legal action against this.

Therefore, it cannot be ruled out that US authorities (e.g., intelligence agencies) may process, analyze, and permanently store your data located on US servers for monitoring purposes. Unfortunately, we have no control over these processing activities.

Copyrights

The copyrights and all other rights to the content, images, photos, or other files on this website belong exclusively to the operator of this website or the specifically named rights holders. Written permission from the copyright holder must be obtained in advance for the reproduction of any files.

Anyone who violates copyrights without the consent of the respective rights holder may be subject to legal action and potentially liable for damages.

General Disclaimer

All information provided on this website has been carefully checked. We make every effort to provide information that is current, accurate, and complete. However, errors cannot be entirely ruled out, and we therefore cannot guarantee the completeness, accuracy, or timeliness of the information provided, including editorial or journalistic content.

Liability claims for material or immaterial damages caused by the use of the provided information are excluded unless there is evidence of willful intent or gross negligence.

The publisher may change or delete texts at their discretion and without prior notice and is not obligated to update the content of this website. Access to and use of this website is at the user’s own risk. The publisher, their contractors, or partners are not liable for damages, including direct, indirect, incidental, or consequential damages, allegedly caused by visiting this website, and therefore accept no responsibility.

The publisher is also not responsible or liable for the content and availability of third-party websites that are accessible via external links on this website. The operators of the linked sites are solely responsible for their content. The publisher expressly distances itself from all third-party content that may be illegal, offensive, or otherwise inappropriate.

Changes

We may update this privacy policy at any time without prior notice. The version published on our website is the one currently in effect. If the privacy policy is part of an agreement with you, we will notify you of any updates by email or another appropriate means.

Questions for the Data Protection Officer

If you have any questions about data protection, please send us an email.

Zurich, January 1, 2024
Source: SwissAnwalt